In support of its mission to promote, enhance and protect the prestige of the Willamette Valley Appellation and our wines, the WVWA monitors and engages in the development of Federal and State public policy to inform its members, to participate in industry collaboration, and to advocate on behalf of the Willamette Valley wine industry. [Find current advocacy issues here](link to word document already in Simpleview: WVWA Advocacy Issues)
Contact Morgen McLaughlin with questions about WVWA Advocacy.
GUIDANCE ON INFECTIOUS DISEASE COVID-19
Read about Guidance and Protection
INCREASED WINE SHIPPING LIMIT
WILLAMETTE VALLEY DESIGNATION ON NESTED AVA WINE LABELS
The WVWA facilitated the implementation of laws and regulations for the “Willamette Valley” designation on wine labels of its nested AVA designated wines.
PROMOTING COMPLIANCE WITH TTB AND OLCC LABELING REGULATIONS
The WVWA seeks to protect against wine labeling and advertising practices that have the potential to negatively impact the value and reputation of the Willamette Valley AVA and its wines.